SANG POUR SANG

Art Direction 

Personal Project​

Art direction and writing : Bertille Louis, Violette Rouzeyrol, Enora Pichavant, Alexis Verdin

Layout : Enora Pichavant, Alexis Verdin 

Iconography : Bertille Louis, Violette Rouzeyrol 

I contributed to the writing and overall artistic direction of the book of the thesis on blood donation, in addition to primarily working on the iconography. My goal was to create visual harmony by focusing on colors, atmosphere, and meaning. I wanted the artistic direction to be cohesive, with photos that complement the text. That's why I chose the human body as the central theme, aiming to represent donation, transmission, and circulation through body parts, while also conveying concepts and emotions visually.